Edible Six-Pack Rings Save Marine Life
22 May 2016
Drinking beer to save ocean life? Cheers to that. Saltwater Brewery in Florida has partnered with the New York-based ad agency We Believers to create a plastic-free six-pack ring that feeds marine life, rather than choking or ensnarling them.
The Edible Six Pack Ring is made from byproducts of the brewing process such as wheat and barley, making it the first 100 percent biodegradable, compostable and edible packaging implemented in the beer industry.
Creativity reported that 3D-printers were used to manufacture the first batch of 500 edible and biodegradable six-pack rings for Saltwater Brewery’s main brand IPA.
The plan is to produce 400,000 edible six-pack rings per month, enough for the current monthly production of Saltwater Brewery.